Soft2Bet, a leading provider of iGaming turnkey solutions, has been nominated for Best Solutions for iGaming Industry in Romania 2025 by Romania Gaming Celebration 11 – Casino Inside Gala Awards. The nomination highlights Soft2Bet’s continued investment in the country and its ability to deliver highly localised and high-performing solutions for local operators and players, powered by its proprietary gamification engine, MEGA (Motivational Engineering Gaming Application).

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This nomination is the latest in a series of achievements in the Romanian market, highlighting Soft2Bet's data-driven iGaming solutions for player retention. Previously,the company was honoured as the Best iGaming Solutions Provider in Romania at the 12th Reunion of Gambling Professionals. Furthermore, its local brand, Don.ro, secured the title of Best New Launch of 2024 at the same event, and in the process showcased how its approach to   creating compelling brands specifically tailored for Romanian players is highly successful. 

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Don.ro has rapidly established itself as one of Romania's most recognisable online entertainment platforms. Its success is built on a highly intuitive user experience (UX), a comprehensive range of casino and sportsbook options, and strategic, locally focused marketing campaigns. In addition, Don.ro has strengthened its brand appeal and established strong trust with Romanian players thanks to its partnership with the CFR Cluj 1907 football club, in the process contributing to local sports. 

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Don.ro uses Soft2Bet's advanced MEGA technology to boost player engagement with missions, challenges and personalised rewards. This proprietary technology also ensures responsible gaming. MEGA allows operators to customise player experiences, rewards and activation triggers to fit local market needs. These features increase engagement, retention and long-term value for both casino and sports betting platforms.

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Yoel Zuckerberg, Chief Product Officer at Soft2Bet, stated: “Being nominated in the Best Solutions for iGaming Industry in Romania 2025 category is a clear recognition of all the work our teams have accomplished with Don.ro and confirmation of the success in Romania. Our focus is on building locally relevant experiences, powered by MEGA and supported by strong compliance and design standards. We are proud of what we are achieving in Romania and remain committed to bringing quality iCasino engagement tactics and long-term strategies to our players.”

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About Soft2Bet

Soft2Bet is a leading iGaming platform provider and operator group active in various markets. Operating in 11 jurisdictions under 19 licences, the company delivers casino and sports betting brands that combine high-quality design, MEGA-powered gamification and a strong compliance culture to offer safer, more engaging experiences that drive conversion, retention and measurable value for partners. 

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About Soft2Bet’s MEGA

Soft2Bet’s MEGA (Motivational Engineering Gaming Application) is a standalone gamification solution that integrates into casino and sportsbook brands. MEGA provides a wide range of configurable gamification engines, allowing operators to tailor rewards, bonus triggers, user segmentation, and difficulty levels to specific markets and audiences, creating personalised player journeys that support higher engagement and long-term loyalty.

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