CRM Executive (Japanese)

Cyprus / Malta

Soft2bet is growing tremendously and we continue to conquer new countries!
Now we are looking for Japanese CRM Specialist to join our team and make his own contribution to our products.


Must have:

  • Native or native-command of Japanese (and English)
  • Ability to make complex concepts easily available for the target audience
  • An interest in sports and/or sports betting
  • Educational and/or professional background in communication or marketing


Nice to have:

  • Experience with content management and curation
  • Prior industry knowledge or experience within Casino or Sportsbook


Responsibilities:

  • Editor in chief – responsible for the quality of outgoing local content
  • Assist in setting up a local market CRM strategy to support the business growth and reduce churn
  • Provide segment analysis, identify "drops" in the player journey and provide solutions to patch and improve
  • Optimize local automated journeys and build new triggers and events
  • Planning, executing and evaluating local market specific CRM activities and results
  • Use data and build dashboards and reports that will visualize areas of success and of improvements
  • Aligning plans and strategy with acquisition activities
  • Work together with the rest of the country team towards improving the user experience of our customers

We offer excellent benefits, including but not limited to:

  • Working in dynamic European company
  • Official employment
  • 24 workdays of paid vacation
  • Friendly team
  • Sunny, spacious office
  • Lots of opportunities for education and development within the company